The project execution plan (PEP) is an important document that describes what the
project is and outlines the plan on how it is to be successfully achieved.
A typical project execution plan layout would be as follows:
- Project Description
- Proposed Construction Methodology
- Resource Plan
- Risk Management Assessment
- Alternates (if applicable)
- Technical or Other Considerations (if applicable)
While preparing the project execution plan the focus should be on a simple, cohesive,
well thought out “story telling”. It is very well to narrate the sequence of activities
necessary to complete the project, but by itself it does in no way demonstrate to
the reader that these activities are achievable in terms of cost, schedule and quality
as narrated. This is where the all important “How”, “When”, “Where” and Whys” comes
into play: e.g. How is the activity going to be performed and with what resources?
When and will this clash with other resource requirements elsewhere? Why in this
manner and not in a different way? etc. The intent of “story telling” is to clearly
and simply communicate to the reader, weather a Client or the assigned Project Manager,
with no necessary prior background or knowledge to the project how the project is
planned to be executed as well as clearly explaining that it can be achieved as outlined.
Below listing includes common complaints by proposal evaluators:
- Lots of "What" but not much “How” - where's the beef?
- Customer name not mentioned early on in the proposal.
- Proposal was written by committee - the story doesn’t hang together.
- Be very, very careful with boilerplate - too many errors in which prior
proposal usage was not changed to the current proposal.
- Lack of discrimination among all other submittals - provide a way for
customer to see that your solution is different and better than the standard solution.
Additionally while it should have to go without saying, it is often the case that
proposals are very poorly put together and presented, with errors (including spelling)
throughout the document. Even if the actual content of the PEP is carefully thought
out and well written, a poor presentation will discredit much of this work.
Conclusion: The Project Execution Plan is an important document of use to various
parties, whether they be the Client’s proposal evaluator, Estimator, Planner or the
Project Manager. Typically PEPs will cover with sufficient detail what activities
need to be performed to execute the project, but will often leave the reader’s essential
question of “how” unanswered due to a lack of informative “story telling”.